MEdia Remake Project

Fulfills Step 2 of GSUSA Cadette MEdia Journey Set requirements.

See the MEdia Journey Set Activity List for ideas on the other steps!

Items needed

  • Pens or pencils
  • Paper (enough for at least one per scout)
  • Internet-connected devices for research or communication (optional)

Instructions

  1. Scouts reflect on how they want to inspire others and identify a media issue they want to address. Examples include negative stereotypes, harmful trends, or a lack of representation.
  2. Scouts answer the following prompts to explore their ideas:
    • “I could live without seeing ____ anymore on TV, in movies, on the web, or in magazines.”
    • “It would be nice if I didn’t have to worry about being/doing ____ just because others think it’s cool. What does the media have to do with that?”
    • “Wouldn’t it be great if there were a TV show or movie about ____?”
    • “I am most self-conscious about my ____. What part does the media play in that?”
    • “The stereotypes that most apply to me or someone I know are ____. Where do those stereotypes exist in media?”
  3. Once scouts have developed their ideas, they build a support network and create an action plan:
    • Meet new people and use media in innovative ways to achieve their goals.
    • Develop skills like communication and media literacy to educate and inspire others.
    • Utilize blogs, social media, or word-of-mouth to share their ideas.
  4. Scouts identify people who can help, such as college students, community leaders, professionals, or media creators. Depending on their plan, they might seek:
    • Web designers for creating a website.
    • Filmmakers or radio hosts for a public service announcement (PSA).
    • Editors and designers for a magazine project.
  5. Scouts think about their audience and tailor their approach:
    • For kids at school: Be funny and clever, using relatable language.
    • For the general public: Appeal to a wide range of groups.
    • For politicians: Use formal communication like letters, phone calls, or petitions.
    • For non-English speakers: Work with translators or interpreters.
    • For old-media executives: Be formal and professional.
    • For new-media executives: Use creative methods to stand out.

Media Issue Ideas:

  1. Challenge Stereotypes in Media
    • Identify stereotypes in a favorite streaming series or show. Create your own episode that breaks those stereotypes and shares positive representation.
    • Optional: Post it on social media and tag the creators, or send it directly to the show’s producers.
  2. Promote Realistic Beauty Standards
    • Analyze a social media influencer’s or brand’s post that promotes unrealistic beauty standards. Create your own post showcasing real, unfiltered beauty or diverse body types.
    • Optional: Collaborate with peers to share it in your school or community and tag the influencers/brands.
  3. Rethink Representation in Popular Movies or Shows
    • Pick a blockbuster movie or trending show that lacks diversity or has harmful depictions. Use a “Movie Trailer” format to reimagine the storyline with better representation and values.
    • Optional: Share it online with hashtags like #DiverseMedia or #BetterStorylines.
  4. Address Misinformation in Ads
    • Find an ad or campaign with misleading claims (e.g., about diet products, health trends, or eco-friendliness). Create a PSA exposing the truth and promoting a positive alternative.
    • Optional: Submit the PSA to local organizations or your community’s media outlets.
  5. Rewrite Lyrics with Positive Messages
    • Take a popular song that contains harmful or negative messages and rewrite it with empowering, positive lyrics. Perform and record your version to share with friends or online communities.
    • Optional: Share it with the original artist or ask local musicians to perform it.
  6. Change a Game’s Narrative or Marketing
    • Analyze a video game with stereotypes or harmful messages in its story or marketing. Develop your own concept for a level or characters that reflect inclusivity and positivity.
    • Optional: Share your ideas with the game’s creators or a gaming community.
  7. Create Inclusive Content for Social Media
    • Design a short, uplifting video or meme about kindness, mental health, or positive friendships to counter negative social media trends.
    • Optional: Post it on TikTok, Instagram, or YouTube with engaging captions and hashtags like #PositiveMedia.
  8. Improve Accessibility in Media
    • Explore how shows, games, or websites might exclude people with disabilities. Create a plan to improve accessibility, such as adding subtitles or narration.
    • Optional: Share your ideas with producers or companies to encourage change.
  9. Reframe Existing Content with New Soundtracks or Edits
    • Take a scene from a movie, TV show, or ad and edit it with a different soundtrack to completely change its tone and message.
    • Optional: Use creative platforms like YouTube or video editing software to share your work.
  10. Celebrate Positive Role Models
    • Research public figures who use media to inspire change, such as activists or influencers promoting positive values. Create a short video or social media post celebrating their work.
    • Optional: Reach out to them to let them know how they’ve inspired you.
  11. Tackle Online Bullying or Hate Speech
    • Create a campaign or infographic about recognizing and preventing online bullying. Share it on school bulletin boards or online platforms.
    • Optional: Work with school leaders or local organizations to implement anti-bullying workshops.

References:

  • Russell, Wendy Thomas, and Sarah Goodman. MEdia. New York, NY, Girl Scouts of the USA, 2010.