The Badge Archive

Website Traffic Techniques

We consider The Badge Archive to be a small website, and we’re thrilled in 2025 to get around 100 daily unique visitors. It means all our work is helping someone.

However, in the blogging world, daily traffic is usually not considered good until it’s in the thousands. Sites with that kind of traffic are usually a viral sensation or have built up their content over years. When building your own website, do not expect reach those kind of numbers quickly.

Here are some standard traffic driving techniques GSUSA mentions in their Senior Website Designer booklet with some explanations on what they are, and real-life response on how each method worked for The Badge Archive’s website.

  • RSS Feeds: Allow users to subscribe to your content updates.
  • Promotion: Advertise your website through various channels.
  • Social Networking: Share and engage with your audience on social media platforms.
  • Ads: Use online advertisements to reach a broader audience.
  • Host Events: Organize events to promote your website.
  • Search Engine Optimization (SEO): Optimize your content for search engines to improve visibility.
  • Links: Build quality backlinks to your site to increase authority and traffic.

RSS Feeds

  • Allow users to subscribe to your content.
  • Regularly update your feed to keep subscribers engaged.
  • Does it work? The Badge Archive never tried this method.

Promotion

  • Advertise your website through various channels.
  • Utilize both online and offline marketing methods.
  • Does it work? In year four of launching The Badge Archive, we finally got a few visitors from online promotions on other websites. Around 1-2 visitors a month.

Social Networking

  • Share your content on social media platforms.
  • Engage with your audience to build a community.
  • Does it work? It took a good two years before Facebook posting of links started working to drive regular traffic to The Badge Archive. Around 5-20 visitors from one post.

Ads

  • Use online advertisements to reach a broader audience.
  • Consider platforms like Google Ads or social media ads.
  • Does it work? The Badge Archive’s paid ads have never seen any evidence of working.

Host Events

  • Organize webinars, live streams, or in-person events.
  • Promote your website during these events.
  • Does it work? Only personal friends/family visitors have been obtained for The Badge Archive using in-person events. A few Zoom Meetings have generated a handful of visitors.

Search Engine Optimization (SEO)

  • Optimize your website content for search engines.
  • Focus on keywords, meta tags, and quality backlinks.
  • Does it work? It took three years before internet searches started to drive regular traffic to The Badge Archive. We now get around 50 percent of our daily traffic from internet searches.

Take a look at the statistics from 02/2024 – 02/2025 for The Badge Archive to see the results of traffic driving techniques:

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For More Fun Ideas and Plans

for Daisy, Brownie, and Junior Scouts

Join the Girl Scout Daisy, Brownie, and Junior Leader Help Facebook Group
(Not an official GSUSA Group)

This is a supportive Facebook community for Daisy, Brownie, and Junior Girl Scout leaders. Whether you’re seeking advice, fresh ideas, or meeting plans, you’re in the right place! Let’s inspire each other, share our experiences, and make every troop meeting a memorable adventure.

for Cadette, Senior, and Ambassador Scouts

Join the Girl Scout Cadette, Senior, and Ambassador Leader Help Facebook Group
(Not an official GSUSA Group)

This is a supportive community for Cadette, Senior, and Ambassador Girl Scout leaders. This group offers solutions to keep older scouts engaged in scouting amidst their busy lives. Share strategies, tackle challenges, and exchange ideas for fun, meaningful activities that resonate with teens and build lasting connections.

Find out how you can support The Badge Archive!

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Tia Kennard